Enabling users to produce lighter, stronger, manufacturing-ready products
Frustum faced two challenges: meeting a launch date just months away, and creating an intuitive interface that would let its users access all the power of the product without overwhelming them with complex features and functions.
Proximity Lab’s experience helping companies create striking designs combined with our rapid, iterative and collaborative processes helped Frustum feel confident that its goals could be met.
Proximity Lab interviewed company stakeholders and reviewed competitive products in the CAD and related markets, resulting in lightweight user personas that guided evolving designs.
Working closely with the Frustum engineering and marketing teams, we evolved UX and UI designs from wireframes to a production-ready, best-in-class interface. In the process, we helped the engineering and executive teams identify areas to improve and additional features to add.
Proximity Lab accelerated Frustum’s product development, ensuring that the solution would launch on time and stand out in the market. The result? Engineers are saving time using Frustum’s GENERATE to manufacture more efficient, lighter, and stronger products.